Boss Casts Kendall Jenner, Hailey Bieber & More Famous Faces for Spring 2022 Campaign

Boss reveals an all-star lineup to front the spring 2022 #BeYourOwnBOSS campaign. The campaign features top models Kendall Jenner, Hailey Bieber, and Joan Smalls, rapper Future, TikTok star Khaby Lame, South Korean singer and actor Lee Min-ho, British professional boxer Anthony Joshua, Italian tennis champion Matteo Berrettini and German runner Alica Schmidt.

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