Update: July 1, 2022 at 12:30 p.m. ET
Social Status has revealed the release info for its collaborative Nike Air Max Penny 1 “Recess,” as well as a short film with the same name.
The retailer will launch the shoe on July 2 via local in-store raffles at all of The Whitaker Group banners (Social Status, A Ma Maniére, APB and Prosper), as well as a raffle on Socialstatuspgh.com and a member-only draw on The Whitaker Group Discord.
After the initial launch, the Social Status x Nike Air Max Penny 1 “Recess” in both the “Black” and “Desert Sand” colorways will drop July 15 online via Socialstatuspgh.com.
Retail price is $190.
What’s more, Social Status released its “Recess” short film, which was directed by filmmakers Julien and Justen Turner, collectively known as The Turner Brothers. The film, according to Social Status, “provides another look at life for young children growing up in underserved communities and the impact of the school environment on their life’s experiences — the lessons learned in and outside the classrooms, the friendships, relationships and interactions with both life and play that form rich experiences.” In addition to the cast of young actors Social Status fans have discovered via past films, the retailer tapped comedian Lou Young for the clip.
Social Status and Nike have a two-shoe collaboration on the way that 1990s basketball fans and sneakerheads alike are sure to love.
The boutique retailer owned by entrepreneur James Whitner of The Whitaker Group revealed on social media yesterday its two collaborative Nike Air Max Penny 1 “Recess” colorways. The two colorways of the collaboration are “Black” and “Desert Sand.”
The caption on the social media post began with “See you at Recess” and ended with “coming soon,” offering just a look at the shoes without revealing the release info.
In March, images of a four-shoe Social Status x Nike Air Penny collection leaked via @zSneakerheadz on Instagram, a range that included two Air Max Penny 1 colorways and two new-look Nike Air Penny 2s. Although Social Status revealed its Nike Air Max Penny 1, no confirmation has been provided by the retailer that a Nike Air Penny 2 collaboration will be released.
This is not the lone product-related headline Social Status has made as of late. Last week, the retailer released its 20-piece collaborative Champion collection that is a nod to the “deep burning passion to become a better you” and represents “being active through fitness, molding and creating the best you possible, through hard work and dedication.” Prices range from $35 for T-shirts to $95 for multiple collaborative Reverse Weave Pullover Hoodies.