Crocs is getting a makeover from their latest collaborator: Benefit Cosmetics.
The footwear company announced today two styles from the first of its kind collection. The styles include the Benefit x Crocs Classic Clog and the Benefit x Crocs Classic Sandal. The beauty experts at Benefit Cosmetics redesigned the iconic Classic Clog that you know and love with a striking pink colorway with a glittery translucent upper. The Classic Sandal also got a makeover in the new collection. The Two-Strap, another favorite due to its easy-on, easy-off functionality, also received the bright pink, glittery upgrade.
The collection includes Jibbitz charms, of course, but this time the cosmetic company added charms including a real compact mirror, perfect for touch-ups while on the go. The new Jibbitz from the line also include pink jewels as well as pink lips and a pink chain with smaller charms.
The limited-edition collaboration will be available beginning July 13 at noon ET. Both the Benefit x Crocs Classic Clog, which retails for $70, and Benefit x Crocs Classic Sandal, retailing for $50, will be sold exclusively on Crocs’ website.
In 2020, Crocs experienced a major resurgence across the industry and celebrity style. With collabs from Justin Bieber, Post Malone, Luke Combs and more as well as a return to comfort footwear, the brand received the FNAA for Brand of the Year in December 2020. With demand for Crocs soaring after the recent resurgence, the brand even broke up with some longtime retailers in early 2021.
This year, the label already has collabs lined up with Hidden Valley Ranch, Disney’s “Cruella” and Salehe Bembury.