Nike’s annual Chinese New Year celebrations continue in 2020 after the brand announces the release of an extensive sneaker collection to commemorate the “Year of the Rat.”
According to the Swoosh, the new collection will incorporate designs from the past four “Year of the Rat” cycles (1972, 1984, 1996, 2008) onto footwear and apparel pieces that are being released for Nike and Jordan Brand. The special patterns draw inspiration from Yuxian paper-cutting, which is created by using scissors and knives to turn eye-catching rice paper into images of animals, flowers, landscapes and ancient folkloric figures.
For footwear, the latest offering includes both lifestyle and sportswear models, such as the Air Jordan 13, Air Force 1 Low, Air Max 1, Air Max 90, along with newer silhouettes like the Air Jordan 34, Air Max 720 and two iterations of the Kyrie 6.
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Women will be getting their own special Chinese New Year iterations of the Air Force 1 Shadow, Air Max 270 React, Joyride Run 2 and an Air Max 90.
With the 2020 Chinese New Year observed on Jan. 25, the entire 2020 “Year of the Rat” collection is releasing throughout the month of January on Nike.com as well as at select Nike Sportswear retailers globally.
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