All the Footwear Trade Shows Coming Up in 2020 — Both Online & In-Person

The coronavirus pandemic has disrupted the fashion calendar, and the industry is now working to re-create or reinvent footwear trade shows in an environment where travel and safety issues are constantly changing.

Below is a comprehensive calendar (listed by date) of all the global footwear trade shows scheduled for the remainder of 2020. While some have transitioned to an online-only format or added virtual components, most event organizers are moving forward with plans for in-person gatherings later this summer or fall and are taking steps to implement all the necessary health and safety measures.

FN will continue to update this list with any new developments in trade show news.


The Materials Show

July 15-Aug. 15 — Online only
After canceling its regular regional events, the new Digital Materials Show will offer exhibitors “virtual booths,” enabling suppliers to present a digital twin of their materials to brands. Additionally, the event will include interactive webinars and live networking sessions.


July 20 — Online only

Show organizer Liberty Fashion & Lifestyle Fairs is turning its Miami-based Cabana show into a virtual marketplace, using the Joor Passport technology.

Outdoor Retailer Summer Market 2018.
CREDIT: Courtesy of Outdoor Retailer

Outdoor Retailer

July 21-23 — Online only
OR canceled its physical market, originally slated for late June, but will now host a digital education series in July for the outdoor community. Outdoor Retailer Online will consist of three days of live video conversations highlighting current industry topics and delivering inspiration and actionable insight.

Bluegrass Buyer’s Market

July 26-27 — Embassy Suites, Lexington, Ky.


LA Market Week/LA Kids Market

Aug. 2-5 — California Market Center showrooms, Los Angeles

Label Array

Aug. 3-5 — Building C, California Market Center, Los Angeles

Liberty Fairs
A presentation at Liberty Fairs in New York.
CREDIT: Liberty Fairs

Liberty Fairs

Aug. 3-5 — Online only
Sept. 21-23 — Pier 36, New York
For August, Liberty Fairs will host a virtual marketplace using the Joor Passport technology, allowing brands and retailers to transact business directly online. Its September trade show is scheduled to take place in New York, with all the required safety precautions.


Aug. 3-7 — Member showrooms, New York City
Due to travel restrictions, FFANY will not be hosting offsite brand showcases during market week, or partnering on presentations at local venues. However, many member showrooms will be open and presenting their spring ’21 product lines. And FFANY is collaborating with Footwear News on virtual programming in lieu of the traditional footwear trade show.

Northwest Shoe Travelers Market

Aug. 7-9 — Saint Paul RiverCentre, St. Paul, Minn.

Chicago Shoe Market

Aug. 12-13 — Embassy Suites, Lombard, Ill.

FashionGo Week

Aug. 24-Sept. 6 – Online only
FashionGo’s first digital trade show event will take place over a two-week period, offering a platform for fast fashion buyers and brands. Free to attend, the event is open to both existing users – more than 1,200 wholesalers and 420,000 retailers – and new registrants. Current platform features will be supplemented with video, look books and real-time performance data.

Dallas Apparel & Accessories Market

Aug. 25-28; Oct. 20-23 — Dallas World Trade Center, Dallas
The Dallas show hosted an in-person event in June, with over 400 showrooms participating. According to organizers of the apparel and footwear trade show, buyer attendance was 85% of its previous levels, prompting an upbeat outlook for its August edition.

The IR Show

Aug. 25-26 — Hyatt Regency, Valencia, Calif.

Michigan Shoe Market

Aug. 26-28 — Embassy Suites Hotel, Livonia, Mich.

Gallery Shoes

Aug. 30-Sept. 1 — Areal Bohler, Dusseldorf, Germany


Informa Digital Trade Event

Sept. 1-Nov. 1 — Online only
After canceling its trade shows in Las Vegas and New York due to the ongoing health crisis and uncertainty around travel, Informa will host a digital-only event over an eight-week period that encompasses all of its brands, including Magic, Coterie, Project, Micam Americas and Children’s Club. For future events, the digital platform will provide a complementary experience to the physical shows.

Who’s Next

Sept. 4-7 — Porte de Versailles, Paris

Mos Shoes

Sept. 8-11 — Crocus Expo, Moscow

Footwear Innovation Summit

Sept. 10-22 — HJ International Hotel, Dongguan, China
Dec. 3-4 — Ho Chi Minh City, Vietnam

Northwest Market Association

Sept. 12-15 — Embassy Suites, Tigard, Ore.

Boston Shoe Travelers Northeast Expo

Sept. 13-14 — DoubleTree by Hilton, Manchester, N.H.

Premiere Vision

Sept. 15-17 — Paris Nord Villepinte, Paris

Project Tokyo

Sept. 17-18 — Shibuya Hikarie, Tokyo


Sept. 18-20 — Hall 6, IFEMA – Feria de Madrid

Micam, kids space, milan
Inside the February 2019 edition of Micam.
CREDIT: Courtesy

Micam Milano

Sept. 20-23 — Fieramilano, Rho, Italy
Plans are under way for the footwear trade show to be held in-person. Micam — in partnership with venue Fiera Milano — said it is working on stepped-up sanitation initiatives. The trade show also has partnered with NuOrder on a virtual marketplace to help companies expand their reach beyond the physical show.


Sept. 20-23 — Pavilion 10, Fieramilano, Rho, Italy


Sept. 21-23 — Pier 36, New York


Sept. 22-23 — Fieramilano, Rho, Italy
In a special event called “A New Point of View,” exhibitors will present carryover and new leathers collections for summer ’21 and winter ’22. All prescribed safety measures will be adopted at the show, including creating a regulated path for movement, to prevent gatherings.

SFIA Virtual Conference

Sept. 23-24 — Online only
The Sports & Fitness Industry Association is hosting the “Back on Track” virtual conference, a learning and networking event targeted to sports and fitness executives and other professionals. It will include two days of educational sessions, as well as networking opportunities.


Premiere Classe

Oct. 2-5 — Jardin des Tuileries, Paris

Tranoi Women’s & Accessories

Oct. 2-5 — Palais de la Bourse, Paris


Expo Riva Schuh

Dec. 11-14 — Riva del Garda Exhibition Center, Riva del Garda, Italy

>The following footwear trade shows will host their next events in 2021: Atlanta Shoe Market; The Running Event, SMOTA, Couromoda; Fashion Access/APLF; ISPO Munich; Pitti Uomo and Pitti Bimbo; Pure London; and SHOT Show

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