Checks totaling more than $1 million were split between six different education foundations during a reception held at the Shade Hotel in Manhattan Beach, Calif., where the footwear brand has its headquarters. In addition, a check for nearly $600,000 was presented to the Friendship Foundation, a non-profit group that helps children with special needs. The brand added that it would continue its college scholarship program for the third year in a row.
The check is the largest amount to date that the foundation has cut. The foundation’s contributions now total over $11 million since the Skecher’s launched its Manhattan Beach walk-a-thon back in 2009.
“Since its start, the Walk has raised an incredible $11 million for our kids — and it’s all because of the tens of thousands of walkers, donors and sponsors who have believed in our event as passionately as we believe in our children,” said Michael Greenberg, president of Skechers, in an announcement.
The Skechers Pier to Pier Friendship Walk was sponsored by Nickelodeon and NBC4 California. Celebrities in attendance for the 10th annual walk included sports legend Sugar Ray Leonard, TV personality Jimmy Kimmel and model Brooke Burke.
“A generation of children have benefitted from our love and support with new opportunities that came straight out of this event,” Burke said in the statement. “I’m so honored to take part in this annual tradition of inclusiveness, positivity and belief in our kids.”