Nike & ‘Stranger Things’ Team Up on an ’80s-Inspired Collection That Has Fans Buzzing

After dropping hints on Twitter and Instagram yesterday, Nike announced today a collaboration with the hit Netflix show “Stranger Things” on an ’80s-inspired capsule collection. The show, set in Hawkins, Ind., 1985, is chock full of nostalgia, including characters in Nike gear.

Nike x Stranger Things shoes, collection
Nike x “Stranger Things” capsule collection.
CREDIT: Courtesy of Nike

And the sportswear giant is bringing the retro look from the screen to store shelves in a duo of collections. The Hawkins High Pack, which drops on June 27, pays a nod to the series’ school. The design incorporates green and orange color schemes and a Tiger mascot into a spirited mix of sweatsuits and matching sneakers. The collection retails from $65-$120.

Nike x Stranger Things shoes, collection
Nike x “Stranger Things” capsule collection.
CREDIT: Courtesy of Nike

The OG Pack will be released July 1 and retails for $120. Each shoe incorporates a red, white and blue color scheme to celebrate Independence Day in 1985, and it includes a year marker on the heal as well as special fireworks printed on the sockliner.

The popular drama returns for season three on July 4.

Nike x Stranger Things shoes, collection
Nike x “Stranger Things” capsule collection.
CREDIT: Courtesy of Nike
Nike x Stranger Things shoes, collection
Nike x “Stranger Things” capsule collection.
CREDIT: Courtesy of Nike

On Monday, the Interwebs was buzzing when the Swoosh’s @nikestore account on Twitter teased the collab in a cryptic message that highlighted the timeframe of the series, June 6, 1985.

The caption on the post stated: “We [Nike] acknowledge that several shipments from 1985 have gone missing. Please call 1.800.561.1985 with any info.”

Nike x Stranger Things shoes, collection
Nike x “Stranger Things” capsule collection.
CREDIT: Courtesy of Nike
Nike x Stranger Things shoes, collection
Nike x “Stranger Things” capsule collection.
CREDIT: Courtesy of Nike

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