New Balance’s five-year contract with the English soccer club expires at the end of this season, and the finance magazine reported that its rumored Nike contract “could be the richest in the Premier League.”
If the Nike deal goes through, it will be the third-largest deal in all of soccer behind FC Barcelona and Real Madrid; it will also be the highest in the history of soccer in England.
The club defeated Tottenham Hotspur FC to win the 2019 EUFA Champions League championship, making them one of the biggest names in soccer at the moment. The club was also runner-up in the 2018-2019 season to Manchester United.
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