A$AP Rocky, Kendall Jenner and More Speak Their Truth in New Calvin Klein Campaign

A$AP Rocky joins Kendall Jenner, Bella Hadid and Troye Sivan as the stars of a new Calvin Klein campaign, #MyTruth. The videos show the celebrities doing their own play on words with the brand’s initials: “CK”

The rapper chose to highlight the CK in his name, A$AP RoCKy, in his video. The 30-year-old goes barefoot as he rocks a white denim jacket and white jeans, posing in front of a video of himself on a giant screen.


Jenner’s clip shows the model in various looks, including a red dress as well as a lace black bodysuit with white heeled booties. The caption for the post included another play on CK, saying, “#KendallJenner is a knoCKout in #MYCALVINS.”


Hadid’s take on the initials is “fierCely Kind,” which is referenced in a clip showing her riding a horse. Meanwhile, singer Sivan, who appears as a “luCKy diva,” is seen crowd surfing in a pair of white boots with a cap toe.


Want more?

A$AP Rocky Does Three Head-to-Toe Outfit Changes in One Day

Calvin Klein Kills Print Ads — Will Other Fashion Brands Follow Suit?

joor Sponsored By JOOR

JOOR Preps Digital Passport for the Hybrid Trade Show Era

JOOR Passport incorporates elements from the virtual trade show experience into returning in-person events.
Learn More

Access exclusive content