“Social sustainability implies equal rights,” said Prada chairman Carlo Mazzi, underscoring how the group believes that business and institutions have the moral obligation to create an environment that encourages freedom, equality and justice.
In an interview ahead of the “Shaping a Sustainable Future Society” conference in New York on Nov. 8, Mazzi illustrated how the goal is also to explore the nature and impact of ethical considerations on consumers in a social and political environment that is increasingly complex. This requires a conversation that is more and more sophisticated. The group has said it feels the need to contribute to understanding of changes in society, where cultural progress, boosted by technology and globalization, has increased sensitivity about human rights and cultural identities.
The decision to move the conference to New York, after two previous annual “Shaping the Future” events in Milan, was also driven by the fact that Prada wanted “to expand the horizon of these talks. I like to think we do initiatives that are not only material interventions, which could be limiting if they were confined to Milan,” Mazzi said.