The footwear of the “UA Pride” collection is the brand’s latest running innovation, the Hovr Sonic. The look in the line is predominantly black, executed with a black upper, rainbow midsole and a black translucent outsole. It is available on Underarmour.com in men’s and women’s sizing for $110.
The neutral performance runner is built with its compression mesh Energy Web system, a proprietary UA Hovr foam, a soft knit breathable upper, a ventilated midfoot panel, an external TPU heel counter for support and structure, and removable antimicrobial Ortholite insoles.
The apparel of the collection consists of T-shirts, shorts, tank tops and more in men’s, women’s and kid’s sizing.
In addition to the release of the collection, the brand has partnered with Athlete Ally, a nonprofit organization that works to eliminate homophobia and transphobia in sports through education and activations in athletic communities.
Under Armour stated “UA Pride” is the first part of a greater is the first drop of a larger collection, dubbed “United We Win,” which the brand stated is “all devoted to [its] ongoing commitment to equality, justice and opportunity for all athletes.”
Stephen Curry Sets a NBA Finals Record in a Sold Out Under Armour Curry 5 Colorway
New Under Armour Curry 5 Colorways Drop During the NBA Finals