Kanye West Returns to Twitter, Calls Out Nike in Tweet, Then Deletes It

Anybody with their eye on social media over the weekend noticed that Kanye West made a grand return to Twitter.

Shut down and silent since May 2017, Yeezy got back on his virtual soap box on his personal account beginning last Friday and went on to drop tweets concerning a number of random topics all weekend. Among them was walking into Madison Square Garden to unveil “The Life of Pablo” with former NBA star Lamar Odom after the baller’s hospitalization and sketches of potential neck tattoos.

But one of West’s most notable tweets, at least to the sneaker world, was when he brazenly called out Nike, suggesting the brand’s upcoming M2K Tekno silhouette is a rip-off of his Adidas Yeezy Boost 700 Wave Runner. Although he eventually deleted the tweet, the internet made sure it lived on via the always-handy screenshot.

Kanye West Calls Out Nike on Twitter
Kanye West takes aim at Nike on Twitter.
CREDIT: Sneaker News


Nike’s M2K Tekno does appear to be a response to the current chunky sneaker trend that includes models like the Wave Runner, but whether they are directly influenced by the sought-after Yeezy sneaker is for you to judge. After all, one could argue that the Yeezy Boost 700 Wave Runner is highly influenced by other chunky sneakers from the high-fashion world that came before it.

Nike M2K Tekno Sneaker
CREDIT: John Elliott Co.

Either way, you can now add another chapter to the Kanye-versus-Nike drama.

In other less dramatic sneaker-related tweets that survive from Kanye’s return to Twitter, he shared an early sample mock-up of the Adidas Yeezy Boost 350, as well as some early renderings of a chunky Gore-Tex boot he’s working on.

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