Reebok Debuts a Fitness Product Prototype Line — Which Includes a New Running Shoe

In an effort to showcase its latest Flexweave upper technology, Reebok teamed up with three designers throughout the world who who used it to develop a trio of fitness product prototypes.

Included in the product offering — dubbed “Woven into the Future” — is an altitude-training mask, designed by the UK design collective Modla; an “active seat” from the Dutch collective Odd Matter; and GPS-enabled gloves by New York City-based Joe Doucet. 

reebok flexweave Woven into the Future
The GPS-enabled gloves, “active seat” and altitude-training mask from Reebok’s “Woven into the Future” project.
CREDIT: Reebok

Not included in the project, but hitting stores early this year, is the Reebok Fast Flexweave running shoe. The sneaker will hit reebok.com in February.

Reebok Fast Flexweave running shoe
The Joe Doucet-designed GPS-enabled gloves with the upcoming Reebok Fast Flexweave running shoe.
CREDIT: Reebok

Flexweave is the brand’s latest versatile upper technology designed to be light and durable while also providing improved fit and stability. Reebok debuted the innovation in fall ’17.

The brand will also use the Flexweave technology in its latest CrossFit-specific shoe, the Nano 8, which arrives Jan. 11 in several colorways via store.crossfit.com, and a greater release via reebok.com on Jan. 18.

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