Entrepreneur. Reality TV star. Social media maven. These are just a few of Kim Kardashian West’s many roles, and now, thanks to husband Kanye West, she can add yet another title to her expansive résumé: Adidas investor.
“OK, so for one of my Christmas presents from Kanye, he gives me this little box with a Disney Mickey toy, Apple headphones, Netflix [and] Amazon gift cards and Adidas socks. And I’m like, ‘That’s so sweet, thanks,’” Kardashian said on her Instagram story.
But the big reveal came in the follow-up clip, where Kardashian revealed that she was also gifted stocks for companies including Adidas, Amazon, Apple, Disney and Netflix.
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As the camera pans to the Adidas stock certificate, it’s revealed that a total of 995 shares were purchased. At roughly $200 USD per share currently, that brings the total investment in the company to around $200,000.
To an extent, Kanye’s investment in Adidas is an investment in himself. Since 2015, his Yeezy collaborations with the brand have been among the most coveted athletic footwear releases on the retail and resale markets alike.
Adidas and Kanye finished off the holiday season with several releases, including three styles of the popular Yeezy Boost 350 V2 in “Semi Frozen Yellow,” “Beluga 2.0,” and “Blue Tint,” along with a new gray color of the Yeezy Powerphase Calabasas sneakers.
There are already a number of Yeezy releases reported for next year, including the Yeezy Boost 500 Desert Rat and new colorways of the Yeezy Boost 350 V2 model.
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