How Drake Is Becoming a High-Fashion Guy

Until recently, Drake’s wardrobe consisted of many plush sweatsuits, puffer jackets and cozy sweaters — not to mention a collection of never-to-be-released Air Jordans.

But all signs suggest that the rapper has undergone a sleek style transformation over the past six months, and with Prada outfitting him for his current tour in Australia and New Zealand, his metamorphosis may be almost complete.

The Italian fashion house recently announced that it has designed an exclusive, custom wardrobe for the rapper using its iconic nylon material and pulling inspiration from the spring 2018 menswear collection.

While the pieces (which include flight suits, windbreakers and track pants done in a black and red palette) are reminiscent of Drake’s penchant for athleticwear, the silhouettes are streamlined and clean, a departure from the star’s oversized bomber jackets and sweatpants.

Drake in Prada Boy Meets World Tour
Drake performs in custom Prada at the Spark Arena on Nov. 3 in Auckland, New Zealand.
CREDIT: Dave Simpons/WireImage

Drake’s tour wardrobe is not the only indicator that he’s paying more attention to fashion.

Last month at his Andy Warhol-themed 31st birthday party in Los Angeles, the rapper sported a hunter green suede Western jacket by Tom Ford, which he paired with the designer’s black classic cashmere turtleneck and a pair of tailored charcoal trousers and accented with a massive watch. He also wore another statement jacket, a burgundy leather Prada bomber, with tailored trousers and polished black Chelsea boots to the Toronto International Film Festival in September.

Drake arrives at the NBA Awards at Basketball City at Pier 36 on Monday, June 26, 2017, in New York. (Photo by Evan Agostini/Invision/AP)
Drake wears a Tom Ford tuxedo while hosting the NBA Awards at Basketball City on June 26 in New York.
CREDIT: Evan Agostini/Invision/AP

The fashion-forward shift seems to have started this year when Drake wore a Tom Ford white dinner jacket and black trousers with black patent leather laceups to host the NBA Awards in June. And with the recent revelation that he collects Hermès Birkin bags, it’s clear that he knows his luxury brands.

“It was one of those things that I just started collecting as well for the woman that I end up with one day,” the rapper told  The Hollywood Reporter. “So I have a fairly vast collection of Hermès to offer somebody at some point in life.” Started from the bottom, now it’s Tom Ford tuxedos, Prada jackets and Hermès Birkin bags.

imbox Sponsored

Customer Experience, Revenue Stream and Sustainability Come Wrapped in an IMBOX

Sustainable, footwear protection technology company, IMBOX Protection, is bringing its in-store service to the U.S. market for increased foot traffic and basket size with a new revenue stream.
Learn More

Access exclusive content