The kicks debuted in 2011 as limited-edition replicas, however that version did not feature self-lacing technology. The self-lacing version included 89 pairs in 2016, and many of them were sold via raffle to raise funds for The Michael J. Fox Foundation. The shoes were originally auctioned on eBay in 2011 for the same cause.
Earlier, Rogen arrived on the red carpet in formal shoes.
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Correction: An earlier version of this story stated that the 2011 version of the Nike Mag was self-lacing.