Set to release Thursday, this drop takes a subtle approach by using Coogi’s signature knit only on the Puma formstrip branding. The rest of the shoe is executed in a black suede with gold foil details and a milky translucent sole.
The standout feature of the sneaker is its knit accents, which feature one-of-a-kind patterns, so no two shoes are alike. Coogi’s colorful print also extends to the liner and heel cutout, while co-branding appears on the insole in gold.
Coogi knitwear gained popularity among hip-hop circles in the ’90s due in large part to late rapper The Notorious B.I.G. It has since become a staple of hip-hop street style, which inspired this retro Puma collab.
After a relaunch of March’s all-over Coogi look on May 18, Puma will follow up with this toned-down style on Thursday at select doors, including Foot Locker and puma.com. The retail price for these limited-edition kicks is $120.