The sprawling Baroque palace is home to the Duke and Duchess of Marlborough and was the birthplace of Sir Winston Churchill.
This isn’t the first time Dior has presented a collection with the palace as its backdrop. Christian Dior presented his fall collection there in 1954 on the invitation of the Duchess of Marlborough. That show, attended by 600 guests, benefited the British Red Cross. Dior’s successor Yves Saint Laurent presented his first haute couture collection for the house at Blenheim in 1958.
This is the second collection to be presented by Dior sans creative director, following the departure last year of Raf Simons, who was with the house since 2012. Dior has yet to appoint a new creative director.
Dior is bringing the show’s attendees to Blenheim on a special train, and on Monday night it treated guests to an evening at the “Lady Dior Pub.” The show is timed with the opening of Dior’s new boutique on London’s Bond Street.
The show will live stream at noon EDT on Dior.com.