Tennis players Stanislas Wawrinka and Angelique Kerber shook things up at this year’s U.S. Open, each barreling past top-ranked players to grab titles this weekend.
But there was another winner in the mix: Japanese athletic brand Yonex. The company, which makes tennis, badminton and golf gear, sponsors Wawrinka head to toe, and Kerber uses the brand’s rackets.
In his four-set win over U.S. Open defending champion Novak Djokovic, Wawrinka wore Yonex’s Power Cushion Eclipsion black tennis shoes with pink accents. The shoes retail for $129.
Kerber wears gear from Adidas but uses Yonex Vcore Si 100 rackets. With her title, she surpassed Serena Williams to become the women’s No. 1-ranked player. Kerber also won the French Open this year and a silver medal at the Rio Olympics last month.
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Yonex could perhaps draw the approval of those tennis fans who did not like Nike’s neon apparel and shoes for this year’s tournament.