Adidas and Pharrell Williams are tickled pink by island style.
The sportswear brand and musician have collaborated on a Pink Beach collection of footwear and apparel that features original artwork by Williams and celebrates island culture through bold colors and graphics.
The Elastic Slip On and Elastic Lace Up shoes feature stretch patched-tape uppers and moulded nubuck heels, and hyper-color liners that include Williams’ psychedelic anatomical illustrations of the human foot.
The range rolls out on May 5 with a limited-edition Consortium+ line of shoes and clothes, and expands to a full wardrobe on May 12.
Pink Beach will be available at Adidas Originals and Billionaire Boys Club Flagship Stores, online and select retailers.