Are you ready for some football? Nike sure is.
Thanks to the athletic giant, fans could wear sneakers dressed in the colors of their favorite teams, with the team’s logo featured prominently on the tongue. The brand’s NFL Kickoff Collection, which executes the team-themed colorways on its Train Speed 4 men’s training shoe, is in stores now. Each shoe in the collection retails for $110, and is available via nike.com.
The Nike Train Speed 4 is the brand’s durable and lightweight trainer with an emphasis on foot lockdown for strenuous daily workouts. For superior lateral control during quick cuts, Nike employed diagonal crosshatched Flywire cables. Aside from lockdown, the shoe boasts an outsole with a tough traction pattern and deep flex grooves, a synthetic upper to keep it lightweight and breathable, an inner sleeve for a sock-like fit, and has solid stability features from its low stance and flat heel — designed for lifting and sprinting workouts.
The NFL season kicks off Thursday with a Super Bowl 50 rematch, as Cam Newton and the Carolina Panthers travel to Colorado to take on the Denver Broncos. Game time on NBC is scheduled for 8:30 p.m. ET.