This week, Nike unveiled a super-fresh pack just in time for the spring season — the “Cherry Blossom” women’s collection.
The series consists of several of the athletic brand’s most popular silhouettes, including the Roshe One, Air Max 1, Cortez and Air Max Thea, doused in a floral print of cherry blossoms. The bright pastel tones on the uppers are complemented by crisp white midsoles with white laces and Swoosh marks.
Overall, the collection succeeds at being feminine without being overly girly — a tough feat to pull off for any footwear brand, but especially for athletic companies, which too often fall prey to a shrink-it-and-pink-it mentality. Nike proves here it has overcome that common failing.
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Several of the sneakers are available now at Nike.com, including the Roshe One Cherry Blossom, priced at $85; the Classic Cortez Cherry Blossom, retailing for $75; the Air Max 1 Print, going for $110; and the Air Max Thea, at $100.
And for a little something different, Foot Locker has a cherry blossom version of the Toke slip-on sneaker, priced at $65. And Eastbay.com has the Air Rift style from the collection for $105.