Flashy’s Enters Lighted Sneaker Market With Rechargeable Styles

Flashy’s is about to light up the footwear world. The brand’s collection of lighted footwear for men, women and kids features a patented LED technology that keeps a row of colorful lights flashing around the outsole.

The lights can be turned on and off with a built-in switch and continuously flash for up to five hours. For additional power, the sneakers can then be plugged into a USB port, where a built-in battery can be recharged.

According to company founder Avi Dayan, the shoes feature a choice of lights in seven colors, with both flash and stroke effects available.

While lighted footwear has traditionally had broaden appeal in the kids’ market, Flashy’s can be a fun footnote on a dance floor, or even a safety feature while walking home in the dark.

Flashy's high tops
A high-top style from Flashy’s.
CREDIT: Courtesy of brand.

The line is available in eight styles in five colorways. Retail prices range from $89.99 to $99.99 online. And, as the Christmas in July movement continues to gain momentum, the sneakers make for an early and fun gift idea for the upcoming holiday season.

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