With its celebrated silhouettes, list of sponsored athletes, and appearances in renowned chains and premier boutiques, Brandblack’s name is quickly growing. To cater to its customers, the label will open a pop-up shop in Los Angeles next week.
In addition to opening the retail space, Brandblack will introduce a new shoe, the No Name, which launches Wednesday — the same day the shop opens to the public.
The Brandblack “Temporary Transmissions” pop-up shop – located at 8327 W. 3rd St. – will be open for two months, according to the brand. The shop will operate as both a showroom and retail space, and will feature the label’s spring ’16 footwear and apparel offerings, including its No Name sneaker.
The No Name is a basketball silhouette with lifestyle appeal, built with the brand’s on-the-court technology but designed to be casual and comfortable. The shoe features premium unlined raw suede, a parametric molded heel brace, an unstructured textile padded tongue top, a one-piece injected Jetlon bottom, Brandblack’s proprietary grip pattern, and a perforated breathable sockliner.
The shoe will drop in three colorways to start: olive, black and navy, all featuring a while sole.
Last month, Brandblack launched its shoe worn by Josh Smith of the Houston Rockets, the Ether, which retails for $120.