Adidas Is Releasing a New ‘Chinese New Year’ Ultra Boost 3.0 in 2017

The Chinese New Year-themed sneakers continue to roll in, and Adidas is the latest brand to get in on the action with a multicolor spin on its latest Ultra Boost.

Picking up where its previous “Chinese New Year” Ultra Boosts left off, Adidas has given the Ultra Boost 3.0 a red-based multicolor makeover just in time for the annual celebration. While last year’s holiday release featured multicolor Primeknit only at the toe, Adidas has used the eye-catching knit more liberally for 2017’s iteration.

The red-based construction features a marled texture and various shades of yarn reminiscent of Ronnie Fieg’s to-be-released Ultra Boost Mid collaboration. It’s supported by a black cage and heel cup and cushioned with a full-length white Boost midsole to complete the Year of the Rooster-themed sneaker.

Despite an abundance of imagery, there are no release details available for this Adidas Ultra Boost 3.0.

Want more?

Could This Be Sneakersnstuff’s Next Adidas Ultra Boost Collaboration?

Could a ‘Triple Black’ Adidas Ultra Boost 3.0 Hit Stores Soon?

Adidas Is Releasing Several Ultra Boost 3.0 Colors to Choose From

Access exclusive content