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Pharrell’s Adidas ‘Pink Beach’ Pack Hit Stores Today

Pharrell Williams’ latest Adidas collab collection is finally here.

Today, the Pink Beach footwear and apparel pack, created by Williams and the German athletic powerhouse, hit Adidas Originals and Billionaire Boys Club flagship stores. It’s also selling now online at the BBC website.

The capsule collection is a celebration of summer and tropical island culture.

The footwear offering consists of two unique silhouettes: the Elastic Slip-On and Elastic Laceup, made with patched-tape uppers and moulded nubuck heel units.

The Elastic Laceup styles are retailing for $100, while the Elastic Slip-On shoe are priced at $95.

Both styles appear in a multi-color embroidered version, and in a green-and-white version that pays homage to Williams’ favorite summer footwear style: the Adidas Stan Smith.

pharrell williams adidas artwork
Pharrell Williams and Adidas Originals collaborated on the Pink Beach collection.
CREDIT: Courtesy
adidas pharrell williams shoes art
Adidas Originals = Pharrell Williams Pink Beach collection.
CREDIT: Courtesy
adidas pharrell williams shoes art
Adidas Originals = Pharrell Williams Pink Beach collection.
CREDIT: Courtesy

In addition to sneakers, the Pink Beach pack also includes apparel items printed and embroidered with Williams’ own drawings of tropical flowers, sun rays and peace signs.

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