Jimmy Choo Releases Music Video Starring Taylor Hill, Amber Valletta, & More At NYFW Anniversary Bash

Jimmy Choo knows how to celebrate big.

At its 20th anniversary bash in New York on Thursday night, the brand and the models featured in its ad campaign — including Amber Valletta, Sasha Pivovarova, Milla Jovovich, Lexi Boling, Taylor Hill, Jasmine Tookes and Xiao Wen Ju — debuted a surprise music video. In it, the women are seen dancing and lip-syncing to the song “Girl Gang” by Leikeli47.

Watch it here:

Creative director Sandra Choi talked about her vision for the print and online campaign, shot by Craig McDean, in a recent interview with FN: “The way I’ve been looking at the brand is as a beautiful jewel with many different facets. For the campaign itself, I deliberately wanted to show those different personalities and women of our time. They were shot individually and together, and I love the dynamic mix. We don’t want to just be a brand that talks about glamour and the red carpet. There’s so much more to it, and I think the girls were able to channel that.”

Jimmy Choo Fall 2016 Ad Campaign
Jimmy Choo fall ’16 ad campaign.
CREDIT: Courtesy of brand.

The party also featured a performance from Mary J. Blige. Check back for more Friday.

 

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