Puma Releases Ice Cream Pack Launch Exclusively At Foot Locker

It may not taste good, but Puma’s new Ice Cream Pack is certainly delicious-looking.

The athletic brand will launch its new Ice Cream Pack sneaker collection on Friday, exclusively at Foot Locker stores. The new unisex offering includes three new colorways of Puma’s classic Suede style — inspired by classic ice cream flavors such as French vanilla, butter pecan and chocolate deluxe.

All of the styles retail for $75 and feature suede uppers, embossed detailing and speckled gum soles.

Puma Butter Pecan sneaker
Puma’s Ice Cream Pack sneaker in butter pecan.
CREDIT: Courtesy Image.

Puma has been ramping up its limited-edition collections. Last week, it announced that three new styles will be added to the Fenty Puma by Rihanna collection on May 26. The Creeper style the first shoe curated by Rihanna that released in fall 2015 in several waves and has continuously sold out.

In March, the brand also partnered with rapper Meek Mill on the Patent Pack. It featured the Basket Classic patent low-top and the Challenge patent mid-top.

puma ice cream sneakers
Puma’s Ice Cream Pack sneakers in French vanilla and chocolate deluxe.
CREDIT: Courtesy Image.

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