NBA MVP Buzz Gets Loud
Reports circulated this morning that for the second year in a row, Golden State Warriors star Stephen Curry will be taking home the NBA’s Most Valuable Player Award. It’s not just a big win for his fans, but also for Under Armour, which saw boost in sales and buzz thanks to the sponsorship.
Retailer Earnings This Week
Quarterly earnings this week turns attention toward the department stores. Besides Crocs’ report on Tuesday, Macy’s, Kohl’s and Nordstrom report on Wednesday and Thursday. Will stores be able to put themselves back on track after a dismal holiday season, or will excess inventory and promotions continue to eat at profits?
Day Without Shoes
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Toms shoes hosts its annual awareness campaign #ADayWithoutShoes on Tuesday. The social media takeover asks followers to share a photo barefoot or in the brand’s iconic shoes to spread the word about its One-To-One mission giving away footwear and more to poverty-stricken communities.
Cannes Film Festival Starts
The especially glamorous Cannes Film Festival kicks off on Wednesday with a star-studded opening night on the French Riviera. This year guest judges include Kirsten Dunst, Vanessa Paradis and Donald Sutherland.
Players Championship Golf Tournament
The Players Championship Tournament kicks off in Florida on Thursday. With the largest prize on the tournament circuit and the signature event of the PGA, expect big competition from key players like defending champion Rickie Fowler, Under Armour athlete Jordan Spieth, Nike’s Rory McIlroy, and Jason Day.