The annual telethon will be hosted by longtime network regular Jane Treacy and will feature a diverse selection of donated designer shoes at discounted rates that are half the manufacturer’s suggested retail price.
A total of 85 brands contributed to the sale, including Coach, Nine West, Vince Camuto, Lucky Brand, Michael Michael Kors and Aquatalia.
And 16 labels are participating for the first time. Among the newcomers are Tretorn, ED by Ellen DeGeneres, Fila, Carter’s and Daya by Zendaya (who is also serving as the 2016 PSA spokesperson for the Shoes on Sale fundraiser).
About 80 percent of the purchase price of the shoes will help support the fight against breast cancer.
Now in its 23rd year, FFANY Shoes on Sale is the footwear industry’s largest charity event and has over the years raised a total of $50 million to support first-step cancer research and education.
QVC has been a Shoes on Sale partner for 21 years, and its team takes its commitment very seriously.
Treacy told FN before a previous broadcast, “[Shoes on Sale] is the shining moment of my year as a host. I sadly lost my mother to cancer, so I [channeled] that into work. I’ve always been an avid volunteer for cancer organizations. … It does my heart good to see years later how much money has been raised.”