Alaïa Opens a Pop-Up in Hong Kong

Alaïa has arrived at On Pedder. The luxury shoe label has opened an exclusive pop-up at the boutique’s flagship at the New World Tower store in Hong Kong.

Alaia Launches On Pedder Pop-Up
Alaïa autumn and winter 2016.
CREDIT: Courtesy of On Pedder.

The brand is known for leather fabrics and silhouettes inspired by architecture. For the autumn and winter ’16 shoe collection, showcased in the pop-up, Alaïa plays with grommet details and studs. Sneakers, strappy sandals and a biker boot are all included.

Alaia And On Pedder Pop Up
Alaïa autumn and winter 2016.
CREDIT: Courtesy of On Pedder.
Alaia and On Pedder Pop-Up
Alaïa pop-up shop at On Pedder in Hong Kong.
CREDIT: Courtesy of On Pedder.

On Pedder is well known for its partnerships with top labels and designers. Earlier this year, the retailer launched a new e-commerce site, Onpedder.com, offering brands such as Paul Andrew, Giuseppe Zanotti, Gianvito Rossi, Sophia Webster and Nicholas Kirkwood. The “On Pedder Love” section on the site showcases exclusive product.

Alaia And On Pedder Pop-Up Shop
Alaïa autumn and winter 2016.
CREDIT: Courtesy of On Pedder.

Chanel also launched a pop-up this year at Pedder On Scotts in Singapore.

Alaia And On Pedder Pop-Up Shop
Alaïa autumn and winter 2016.
CREDIT: Courtesy of On Pedder.

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