Gigi Hadid and Stuart Weitzman make a powerful pair. The model is back starring in the designer’s fall ’16 campaign, which showcases “dynamic movement.”
Hadid, photographed by Mario Testino, is shown in active poses such as boxing and jumping, wearing both over-the-knee boots and a mod pair of boots with a block heel. According to the brand, the campaign was inspired by the star’s real-life workout routine.
The international campaign will launch in Italy, France, England, Spain, Germany, Dubai and Asia. Outdoor advertising, including billboards and kiosks, is planned for Los Angeles, New York, Milan and Paris.
The brand showcases a behind-the-scenes video with Hadid on Stuartweitzman.com.
Hadid has been a powerful brand partner for years, starring in a number of previous campaigns. For spring ’16, she went nude alongside Joan Smalls and Lily Aldridge. She also took over the brand’s Snapchat account during a photo shoot for a social media play.
Hadid frequently wears Stuart Weitzman while out and about for red-carpet appearances.