Steve Madden Launches Bitmoji Fashion Collaboration

Steve Madden is getting dressed up in the digital world. Today, the brand announced a new collaboration with Bitmoji Fashion.

Now, the app includes free shoe choices by Steve Madden for your avatar — three styles for women and three for men. Think sexy heels and grungy combat boots.

“Bitmoji allows you to create a digital representation of your true self — from the color of your hair and eyes to the clothes you wear and the shoes on your feet,” said Ba Blackstock, Bitmoji founder and CEO of Bitstrips, in a statement. “Partnering with Steve Madden as the first footwear brand to join the Bitmoji Fashion revolution allows us to continue to serve the style needs of our consumers.”

All six of the shoe styles are part of Steve Madden’s current line, at retail now.

Will you be outfitting your Bitmoji in a specific pair of shoes by the brand? Tell us @Footwearnews.

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