Known for her “flirty eye” flats and social media power — she has more than 4.7 million followers across three accounts — the the blogger and designer has an impressive shoe collection of her own, of course.
“I have a bit of an obsession with eyes and always want to use them,” Ferragni told Footwear News in an interview. “I wear my shoes a lot. I love saying it’s my brand.”
Here, Ferragni shares some shoe secrets and fun facts you might not know about her powerhouse business.
1. She personally owns more than 300 pairs of shoes.
“I have my shoe line, too, so that’s a lot of additions each season.”
2. If she were a shoe, it would be a winking-eye flat.
“I would be the winking eye from my own collection. It’s playful.”
3. Ferragni has a French Bulldog named Matlida.
The designer is known for bringing the dog with her to photo shoots and business meetings.
4. She’s a flats girl.
“Flats. I love heels, but I don’t get to wear them that much.”
5. The Chiara Ferragni Collection is a $10 million shoe business.
The debut line hit for fall 2010. “When I started, I didn’t have any idea of production or how things worked in footwear,” she said.