Justin Bieber, The Weeknd Perform In All-Black Yeezy Boost 350s At MTV VMAs

Justin Bieber made headlines last night with his MTV Video Music Awards 2015 performance. Bieber returned to the VMA stage for the first time in five years, singing his newest hits, “Where Are U Now” and “What Do You Mean,” in all-black Adidas Yeezy Boost 350s.

Bieber’s heavily choreographed routine ended with what seemed to be a few tears as this performance marked his comeback in the music industry.

Justin Bieber MTV Video Music Awards VMA 2015
Justin Bieber on stage in all-black Adidas Yeezy Boost 350s at the 2015 MTV VMAs.
CREDIT: Getty Images.

The Weeknd also hit the stage to sing “I Can’t Feel My Face” in the all-black Adidas Yeezy Boost 350s. He performed in a ring of fire and had top celebs out of their seats, including Taylor Swift, Selena Gomez and Yeezy himself.

The Weeknd MTV Video Music Awards VMA 2015
The Weeknd on stage at the MTV VMAs in the all-black Adidas Yeezy Boost 350s.
CREDIT: Getty Images


The Weeknd MTV Video Music Awards VMA 2015
Detail shot of The Weeknd’s Adidas Yeezy Boost 350s.
CREDIT: Getty Images.

Kanye West brought a new colorway of his Adidas Yeezy Boost 350s to the MTV Video Music Awards red carpet with a pair of never-before-seen beige sneakers. This debut comes on the heels of major hype this month surrounding the release of the all-black Yeezys. West was also reportedly seen in an all-white pair last weekend at NBA player James Harden’s all-white birthday party.

Bieber is among many celebs who are fans of the Adidas x Yeezy sneaker collaboration. Bieber has been spotted sporting both the 350s and 750s on multiple occasions, so it’s likely we’ll soon see him in the new biege Boosts or the red colorway. Just last week,  Chris Brown shared a photo of  custom-dyed red Yeezy Boost 350s, which Diddy also wore earlier this summer for a performance at the BET Awards.

To see the standout looks from the MTV VMAs red carpet, click through the gallery below.

View Slideshow

imbox Sponsored

Customer Experience, Revenue Stream and Sustainability Come Wrapped in an IMBOX

Sustainable, footwear protection technology company, IMBOX Protection, is bringing its in-store service to the U.S. market for increased foot traffic and basket size with a new revenue stream.
Learn More

Access exclusive content