Two Ten Footwear Foundation has revealed a new effort to assist army veterans working in the footwear industry or returning to it after their service.
The Footwear Warriors Phase II Campaign is a three-month fundraising program that is part of a larger undertaking to increase scholarships for veterans.
The scholarship fund was first kicked off by U.S. manufacturer Quabaug Corp., its CEO Kevin Donahue and its production partner Vibram, who collectively made an initial commitment of $130,000. A number of major companies have participated in the effort since.
The financial goal for Phase II is to raise $60,000 by Feb. 28. If this goal is reached, the total scholarship fund will total $360,000.
Neal Newman, president of Two Ten, said in a statement that $30,000 has been raised “in record time” with gift funds from Donahue and Vibram, as well as Rocky Brands and W.L. Gore. This gift fund will be used to match contributions up to $30,000.
He added that, in addition to Donahue’s leadership on the campaign, the group was pleased to have David Sharp on-board to serve as co-chair for the next phase of the endeavor.