Sneak Peek: New Balance Partners With Tokyo Bike

In a pre-New Year’s peek, New Balance gives a glimpse of a new cycling shoe they’re planning to launch in 2015 in association with Tokyo Bike.

Tokyo Bike is a popular, independent bicycle company founded in 2012, and has been a part of many high-profile partnerships, include a recent one with the Ace Hotel in Downtown Los Angeles.

The timing seems right for a cycling shoe, as cities from New York to California to Tokyo continue to become more biker-friendly.

Stay tuned for more updates on the C-series.


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ECCO is shifting toward athleisure with the launch of its ECCO Athletic Leisure Club division and accompanying fall footwear styles.
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