What’s Selling: Running

Footwear News asked running independents around the country for their top-performing styles this week:

1. Asics Gel-Kayano
2. Asics Gel-Nimbus
3. Nike Flyknit Free
Top trend: “The market is super fragmented, and we’re seeing a huge variety [of trends],” said co-owner Ross Martinson. “Everybody who comes in expects variety in color. It definitely feels like you have to carry so many more SKUs than a couple of years ago.”

RUN FOR YOUR LIFE, Charlotte, N.C.
1. Brooks Adrenaline
2. Brooks Ghost
3. Adidas Boost
Top trend: “Our biggest category is light stability for men and women. Minimalism has taken a step back,” said Brad Popple, sales associate. “People hopped on the trend and realized, ‘Hey, it’s not all it’s cracked up to be.’”

TETON RUNNING, Idaho Falls, Idaho
1. Adidas Energy Boost
2. Brooks Ghost 6
3. Hoka One One
Top trend: “We’re getting a lot of people who are looking for the shoe that will give them the most mileage — and that’s one of the places where Boost and Hoka have done well,” said buyer Austin Patten. “People are [wondering], ‘How can I stretch my money further?’”

SKINNY RAVEN, Anchorage, Alaska
1. Asics Gel-Kayano
2. (tie) Asics GT-2000
2. (tie) Brooks Adrenaline
3. New Balance track spikes
Top trend: “Minimalism, whatever it means these days, is less relevant, and the lines are blurred so much with traditional product,” said footwear buyer John Clark.

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