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What’s Selling: Comfort

Independent retailers around the country share their top sellers of the week:

COMFORT SHOE SHOP, Milford, Conn.
1. Dansko shoes
2. Dromedaris Kara boots
3. SAS younger styles
4. Taos shoes
Top trend: “Our customers want to feel young and aren’t looking for the mature-looking products. They want the shoes to look good, but have a fit and feel that is great, too,” said owner David Levy.

BROWN’S SHOE FIT CO., Visalia, Calif.
1. Cob Hill Paulette
2. Cob Hill Adrianna
3. Taos Unstrap
Top trend: “We are just getting our first touch of fall weather here,” said Nate Mustain, store manager. “It’s looking like the oiled leathers and Western styles are going to be pretty popular.”

WALK ’N SHOES, Boca Raton, Fla.
1. Brooks Adrenaline
2. New Balance 1540
3. Waldlaufer shoes
4. SAS shoes
Top trend: “Adjustable is better. The Velcro straps — single or double — are more popular with our customers,” said owner Paul Weiner.

KARAVEL SHOES, Austin, Texas
1. Arche shoes
2. Finn Comfort
3. Earth shoes, Earthies
4. Naot shoes
Top trend: “Our customer wants really comfortable, no-frills pumps,” said women’s buyer Vivian Johnson. “Women also want to move away from the athletic look and need good walking shoes. And any flats are always popular.”

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