Shop Talk: Hotter Heats Up… Fluevog’s Distillery Endeavor

Hotter Gets Hotter
Three years ago, British retailer Hotter had just five doors, but on March 7 the company celebrated the opening of its 50th location, in Milton Keynes, England. And 20 additional stores are slated to debut by the end of 2013. “Hotter is all about making our customers feel stylish and comfortable, not just when they wear our shoes but also when they buy them,” managing director Peter Taylor said in a statement. “All of our women’s and men’s products are designed with microscopic attention to detail, and our stores are no different.”

Distillery District Debut
John Fluevog’s latest location is a bit of a time warp. The designer will soon open a shop in Toronto’s Distillery District in the historical Gooderham & Worts building, which was redeveloped in 2003 as a space for retail, restaurants and entertainment. The district features the largest preserved collection of Victorian-era industrial architecture in the world. And to emphasize the unique nature of the store, the designer will introduce one men’s and one women’s limited-edition shoe on the shop’s opening day, which is slated for early May. “We love Toronto for so many reasons, and the truth is we’ve been looking for a second location here on and off for years now,” said marketing and communications director Stephen Bailey. “After spending some time to really get to know the changes that have happened in The Distillery and what’s coming down the pike there, we are confident it’s the perfect spot for Toronto’s second, Canada’s seventh, and the company’s 17th Fluevog store.”

Chicago’s New Outlets
Mall developer AWE Talisman and Macerich this week announced anchor stores for the Fashion Outlets of Chicago, slated to open in Rosemont, Ill., on Aug. 1. In addition to Bloomingdale’s The Outlet Store, Last Call by Neiman Marcus and Saks Fifth Avenue Off 5th, the 530,000-sq.-ft. mall will include an array of shoe brands and retailers. Footwear tenants include Aldo, AllSaints, Asics, Coach, Cole Haan, Converse, Crocs, Famous Footwear Outlet, Finish Line, G.H. Bass, Gucci, Johnston & Murphy, Kenneth Cole, L.K. Bennett London, Michael Kors, Naturalizer, Nike, Prada, Puma, Saucony, Skechers, Sperry Top-Sider, Steve Madden, Tory Burch, Under Armour and Vince Camuto. “Fashion Outlets of Chicago marks our commitment to the changing face of outlet retail in America,” Art Coppola, Macerich chairman and CEO, said in a statement. “The outstanding tenant mix … is a significant milestone for our company, demonstrating Macerich’s ongoing commitment to the market, as well as to our outlet strategy.”

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