Buzz: Clarks, Justin Boot & More

Heeling Power
New shoe care brand Just for Kiix has developed a barrier made of a clear resilient polymer that can be applied to a shoe’s heel to prevent scuffs and nicks. The removable protectors are customizable to fit heels as low as kitten and up to 5 inches, and are available in two kits: one with six pairs, including four clear gloss and two clear matte, for $26; and a two-pair gloss set for $10. Available for immediate delivery, Just for Kiix is targeted to boutiques, shoe stores and e-tailers.

Book Club
Mrporter.com, the men’s counterpart to Net-a-porter.com, has worked to establish itself as the guide — and shopping source — for the well-dressed man over the past two years. Now the site has published “The Mr. Porter Paperback: The Manual for a Stylish Life, Volume One,” a compendium of useful information for today’s man that includes fashion tips and the best way to dance at weddings. Compiled by the retailer’s editor-in-chief, Jeremy Langmead, the book also features a bevy of male style icons and profiles of well-known men. The paperback is available on Mrporter.com and at select retailers worldwide for $35.

Team Work
Clarks is branching out with a series of looks under its main and Originals labels. Originals has lined up a series of collaborations for fall ’13 using materials from Americana outdoor apparel label Woolrich, English outerwear brand Gloverall and U.S. leather producer Horween. Two Desert Boots for women and one for men incorporate Woolrich fabrics. Also for men, two Desert Boots use Horween leathers, while two more feature Gloverall materials. And three Horween Wallabee styles and another with Gloverall are also available. The series will be sold through Clarks’ stores worldwide and at select retail partners. Retail prices range from $110 to $180, with delivery slated for August. In a separate move, Clarks will launch a men’s line under the Sportswear label (pictured below, at left). The collection of casuals was designed to appeal to younger Originals customers interested in such pursuits as skateboarding. The line, retailing for $75 to $150, will soft launch in February/March through select independents. A larger offering is set for fall ’13.

Clothes Line
Justin Boot Co. has inked a licensing deal with apparel manufacturer Required Team Gear for a line of performance athletic looks including T-shirts, polos, pullovers and hoodies under the Justin Precision Apparel label. Set to bow this spring, the collection will expand for fall ’13 to feature rugged outdoor and technical work wear, such as flame-resistant apparel. The looks, targeted at Western and athletic specialty stores, are available through RTG, based in Fort Worth, Texas.

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