FN Pick: Nike’s Boulevard Ice

Nike knows about timing. The brand’s new pop-up shop, in Harlem, is fast becoming the spot to look cool and be cool — an idea welcomed last week as New York’s summer temperatures sizzled. Through September, the store, called Boulevard Ice, offers limitededition basketball kicks, customizable shorts and T-shirts, and, of course, refreshing treats from Benfaremo, The Lemon Ice King of Corona.

TOMS Sponsored By TOMS

Building Business to Improve Lives

TOMS discusses its approach to mental health awareness and female empowerment through impact initiatives in the footwear segment.
Learn More

Access exclusive content