North American president Mark King also offers up some things he was surprised by.
While competitors Nike & Under Armour are slowing down in the market, here’s why Adidas is on fire.
Mark King told hundreds of executives the old ways of leading companies are dead.
The event is set for May 23-25 at The Miami Edition and will bring together top executives, designers and retailers.
The brand beat out hundreds of other apparel and accessory labels.