Sophia Webster’s “Webster Wonderland” Pop-Up in NYC Will Offer Party Shoes for the Season

Lilico Crystal sandal from Sophia Webster's
Lilico Crystal sandal from Sophia Webster's High Holiday '18 collection.
Sophia Webster

Following the success of her summer pop-up in New York “Webster on  Wooster,” Sophia Webster will open a second pop-up space “Webster Wonderland” at 79 Greene Street this November.

Launching on Oct. 31 with a special Halloween customer event, the store will play host to a series of holiday events and activations and will offer a wide selection of the British brand’s popular shoe styles, including party shoes from Webster’s latest capsule High Holiday ’18 evening wear collection“Lilico Crystal.”

Throughout the month of November, in a competition called“Pimp My Riko,” customers will get the chance to get creative and design their own Riko shoe, a signature style from the 32-year-old designer. Launched to coincide with reaching 1 million followers on Instagram, the winner with the best design will receive a bespoke pair of shoes.

“It’s amazing to be back in New York City,” said Webster. “We have a fantastic and loyal customer base in the U.S., the opportunity to be here again and bring the brand to life through a second retail environment is so exciting, especially at this time of year, I love holiday season in New York!”

Webster Wonderland will run from October 31st – November 27th, 2017.

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