The initiative will run from Memorial Day through Independence Day, with Twisted X’s Patriotic Collection styles ranging in price from $69.99 to $189.99 for men’s, women’s and children’s styles.
The company will donate $1 per pair of shoes and $2 per pair of boots bought from its VFW Patriotic Collection back to the VFW. All donations will be used by the VFW to extend its vital support and assistance programs to more veterans, service members and their families. In addition, retailers will have the option of selling copies of the booklet “The U.S. Constitution and Fascinating Facts About It” in their locations.
“We are happy to donate to the VFW on our own, because it is a very dear cause to me,” said Prasad Reddy, president and CEO of Twisted X Boots, who became a U.S. citizen in 1980. “After I took the oath as a citizen with the judge, I stepped out of the court hall and was greeted by VFW members who welcomed me to America as a citizen and gave me an American flag and the Constitution booklet.”
Reddy presented the first check during the 116th VFW National Convention in 2015. To date, Twisted X has raised more than $50,000 for the organization.