NFL Star JJ Watt Displays Appreciation for U.S. Military With Latest Reebok JJ I Colorway

Reebok JJ I Military Edition
The tongue of the Reebok JJ I “Military Edition."
Courtesy of Reebok.

Although NFL star JJ Watt is sidelined indefinitely with a back injury, Reebok is continuing to deliver colorways of his JJ I signature training shoe. The next iteration of the shoe to hit stores carries Watt’s pro-U.S. military message.

The Reebok JJ I “Military Edition” arrives on reebok.com this Friday — Veterans Day — and will retail for $99.

The shoe, according to Reebok, was made to honor veterans this month and is inspired by Watt’s appreciation for servicemen and women.

Reebok JJ I Military Edition Reebok JJ I “Military Edition.” Courtesy of Reebok.

“We as athletes are often the subject of headlines and highlights, when in fact it is the men and women of our military who truly deserve the adoration and praise,” Watt said in a statement. “I chase a ball around a field for a living. These men and women lay their lives on the line to secure and protect our freedom. They are real American heroes.”

The “Military Edition” is executed with a brown, sandstone and tan color palette, and boasts a camouflage outsole.

Reebok JJ I Military Edition The sole of the Reebok JJ I “Military Edition.” Courtesy of Reebok.
Reebok JJ I Military Edition Another look at the Reebok JJ I “Military Edition.” Courtesy of Reebok.

The shoe will also help support Reebok’s involvement with the Boot Campaign, a charitable organization dedicated to raising awareness of the challenges service members face during and post-service. The brand confirmed its marketing initiatives surrounding the shoe’s release would feature the Boot Campaign.

“Reebok and I are very proud to support the Boot Campaign and all of the men and women who are so deserving of our respect,” Watt said.

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