J.M. Weston Has a New Look

J.M. Weston fall campaign oxford.
J.M. Weston fall campaign shot.

Traditionalists might balk, but J.M. Weston artistic director Michel Perry enjoys mixing things up. For fall, he has given the label’s 300 Toe-Cap Oxford (or Richelieu, as they call it in France) a contemporary twist.

The new hybrid model is constructed around a crepe rubber sole for increased flexibility and urban verve. However, it still boasts the label’s typical Goodyear welt, which means that it can still be resoled up to five times. The outsole has been enhanced with a crêpe-style grain. “The rubber sole symbolizes an entirely new lifestyle all on its own,” said Perry.

J.M. Weston fall campaign shot. J.M. Weston fall campaign shot.

There are two treatments and four colors: smooth calfskin available in black and burgundy and cashmere soft suede calfskin that comes in navy blue and camel. A rainbow panoply of hues is also available via private order.

The oxford shoe has been an iconic symbol of the brand since the Thirties and continues to be made in the company’s Limoges factory manufactured with leather from  J.M. Weston-owned Tannerie Bastin.

Each shoe is more than two months in the making, and the process takes in some 150 procedures. It comes in a wide range of half-sizes and widths, so it is as close to made-to-measure as you’ll get without going full-on bespoke.

J.M. Weston Oxford. J.M. Weston Oxford.

 

J.M. Weston fall campaign shot. J.M. Weston fall campaign shot.