DeSean Jackson Laces Up With BrandBlack

DeSean Jackson; Brandblack
DeSean Jackson in Brandblack apparel and sneakers.
Courtesy of brand.

Washington Redskins fans received the good news this week that DeSean Jackson could be returning to active duty after suffering a hamstring injury early in the season. And when Jackson does step out on the field, he’ll be wearing some fly new cleats.

The 28-year-old wide receiver announced a sponsorship deal today with Brandblack, a sportswear label that values fashion as much as performance. The three-time NFL Pro Bowler will join L.A. Clippers’ player Jamal Crawford on the brand’s roster as ambassadors of its apparel and footwear.

“This isn’t your average brand — it’s for those who like to stand out from the rest,” Jackson said in a statement. “It’s a perfect fit for me, and I am excited about my future with this forward-thinking company.”

On the field, Jackson will be playing in Brandblack’s DJX speed cleat, designed by company founder and lead footwear designer David Raysse.

DeSean Jackson; Brandblack When he returns to the field, DeSean Jackson will lace up in Brandblack cleats. Courtesy of brand.

“[The DJX] is a mid-cut speed cleat — something no one has done before,” Raysee said in the statement. “We created a very strong yet lightweight cleat that allows DeSean to explode off the line and make extreme lateral cuts without losing a step.”

Brandblack’s footwear collection consists of performance and lifestyle sneakers priced from $110 to $160. The brand is sold at select retailers, including Revolve Clothing, Need Supply, Bodega, Selfridges, Footaction, Champs and Finish Line.