Supra Ramps Up Its ‘Always On The Run’ Social Media Campaign

Supra-Fall-2015
A Supra Always on the Run campaign image featuring skateboarder Boo Johnson.
Courtesy of Supra

Renowned skateboard-inspired brand Supra is ramping up its Always on the Run social media campaign with the release of its fall ’15 collection, including giving away free shoes and a trip to NYC.

By tagging #AlwaysOnTheRun and the brand’s handle, @SupraFootwear, on your Instagram videos or photos, you will be in the running to win a free pair of Supra Noiz, the brand’s running-inspired silhouette with a leather and breathable-mesh upper that utilizes the brand’s Suprafoam in its midsole. The Noiz is available in stores where Supra is sold, with a suggested retail price of $80 for both men and women.

In addition to the chance to win the sneaker, the brand is offering a trip for two to New York City for the campaign party in September. No details of the party have been confirmed; the particulars will be released by the brand as September approaches.

To celebrate its Always on the Run campaign, the brand also launched a microsite where Supra followers can tag #AlwaysOnTheRun for posts that involve their creative inspirations.

Supra, along with its clothing company, KR3W, was purchased by K-Swiss Global Brands in June.

Supra The Supra Noiz for men in black, charcoal and white. Courtesy of Supra