Nike Celebrates Air Max 95 With Mural in NYC

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The Anatomy of Air mural in New York CIty.
Courtesy of Nike

With the 20th anniversary of the iconic Nike Air Max 95 silhouette upon us, the brand teamed up with Mexico City-based street artist Smithe One for a mural dedicated to the shoe and the Anatomy of Air concept in New York City.

The mural will be on display until July 31 at Wallplay, located at 118 Orchard Street.

According to Nike, the mural was inspired by both the original Air Max 95 and the Air Max 95 Ultra Jacquard, which was released on July 16. Smithe One used the wall to paint what the brand referred to as a juxtaposition of the Jacquard and the original, painted as a deconstructed silhouette, almost having a human appearance.

For the painting of the original Air Max 95, the sole acts as the shoe’s spine, the lace straps are the shoe’s ribs, the mesh is the shoe’s skin and the graded upper is the shoe’s muscle fiber. The Jacquard painting uses the shoe’s woven upper to represent muscle fibers and the shoe’s magwire as the fascia that holds muscles in place.

Boutique retailer Extra Butter will have limited-edition Anatomy of Air prints signed by Smithe One and numbered for customers who purchased the Jacquard or women’s Air Max 95 Ultra at its 125 Orchard Street location.

Nike-Mural-2 Another look at the Anatomy of Air mural on the Lower East Side in New York CIty. Courtesy of Nike

The Air Max 95 OG will hit stores Wednesday in its original neon colorway, with a $160 price tag. The Jacquard and Ultra for men and women were released on July 16, with retail prices of $185 and $125, respectively.

nike-mural-4 The limited-edition Anatomy of Air poster. Courtesy of Nike